Indonesia Aims for Top 15 in Global Travel Index After 22nd Place Ranking

Indonesia is setting its sights on climbing into the top 15 of the Travel & Tourism Development Index (TTDI), following its 22nd place ranking in 2023. This ambitious goal reflects a broader effort to enhance the country’s tourism sector, which has shown significant recovery and growth after the disruptions caused by the COVID-19 pandemic.

Key Points and Strategies

1. Current Ranking and Progress:
   • 2023 TTDI Ranking: Indonesia ranked 22nd among 119 countries, a notable improvement from 32nd in 2021.
   • Assessment: The TTDI is conducted biennially by the World Economic Forum (WEF), evaluating countries across various travel and tourism indicators.
2. Strategic Focus Areas:
   • Cross-Sector Collaboration: Dessy Ruhati, Deputy for Strategic Policy at the Ministry of Tourism and Creative Economy, emphasized the need for improved collaboration across different sectors to achieve higher rankings.
   • Regional Support: Odo R. M. Manuhutu, Deputy for Tourism and Creative Economy at the Coordinating Ministry for Maritime Affairs and Investment, highlighted the importance of regional government support. He recommended that regional governments allocate at least 1% of their budgets to tourism and focus on enhancing basic infrastructure.
3. Planned Initiatives:
   • Quality Tourism Conference: The Indonesian Quality Tourism Conference (IQTC) scheduled for August 29-30 in Bali will address strategies for improving the country’s tourism index ranking.
   • Waste Management: Addressing waste handling, particularly plastic waste, is a key area of focus. Improved waste management practices are expected to contribute significantly to enhancing Indonesia’s tourism appeal.
   • Infrastructure Improvements: Enhancing basic infrastructure and health services, expanding information and communication networks, and improving tourist services are all part of the Ministry’s broader strategy.
4. Optimistic Outlook:
   • Sector-Wide Efforts: The Ministry of Tourism and Creative Economy remains optimistic that with coordinated actions and mutual understanding across sectors, Indonesia can advance to a top 15 position in the TTDI.
5. Long-Term Goals:
   • Sustainable Tourism: The initiatives aim not only to boost Indonesia’s global ranking but also to foster sustainable tourism practices that benefit local communities and preserve the country’s natural and cultural assets.

Indonesia is setting its sights on breaking into the top 15 of the Travel & Tourism Development Index (TTDI) after achieving a 22nd place ranking in 2023. This goal highlights the country’s ambitions to further enhance its tourism sector, which has shown notable growth following the challenges posed by the COVID-19 pandemic.

Highlights of Indonesia’s Tourism Strategy

1. Current Standing and Progress:
   • 2023 TTDI Ranking: Indonesia ranked 22nd out of 119 countries, marking a significant improvement from its previous 32nd place in 2021.
   • Assessment Body: The TTDI is published biennially by the World Economic Forum (WEF), evaluating countries on various travel and tourism criteria.
2. Strategic Focus:
   • Collaboration: Dessy Ruhati, Deputy for Strategic Policy at the Ministry of Tourism and Creative Economy, stressed the need for improved cross-sector collaboration to boost the country’s ranking.
   • Regional Support: Odo R. M. Manuhutu, Deputy for Tourism and Creative Economy at the Coordinating Ministry for Maritime Affairs and Investment, emphasized that regional governments should allocate at least 1% of their budgets to tourism and work on upgrading basic infrastructure.
3. Initiatives and Plans:
   • Indonesian Quality Tourism Conference (IQTC): Scheduled for August 29-30 in Bali, the conference will address strategies for advancing Indonesia’s tourism index ranking.
   • Waste Management: Improving waste management, particularly handling plastic waste, is a key focus area.
   • Infrastructure and Services: Plans include enhancing health services, expanding information and communication networks, and improving overall services for tourists.
4. Optimistic Outlook:
   • Sector-Wide Efforts: The Ministry of Tourism and Creative Economy is confident that with coordinated efforts and sector-wide improvements, Indonesia can achieve a top 15 ranking.
5. Long-Term Vision:
   • Sustainable Tourism: The goal is to not only enhance the global ranking but also promote sustainable tourism practices that benefit local communities and preserve Indonesia’s cultural and natural heritage.

Conclusion

Indonesia’s ambition to climb into the top 15 of the TTDI reflects its commitment to revitalizing and expanding its tourism sector. With a focus on strategic collaboration, regional support, and targeted improvements, Indonesia aims to leverage its rich resources to attract more international visitors and enhance its global tourism reputation.